Edelman to add branded content to PR mission

04/24/2008 | Advertising Age (tiered subscription model)

Edelman Studios is a new arm of the independent PR giant Edelman that is seeking to create branded content by connecting new and established talent with marketers. The spinoff will work with screenwriters, producers and directors to tailor content to match the branding needs of major marketers, including clients Burger King, Butterball and Expedia, according to this article.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO
Director of Marketing - Denver
zvelo
Denver, CO
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA