J.C. Penney looks to Young & Rubicam for creative turnaround

04/24/2013 | Adweek · Advertising Age (tiered subscription model)

J.C. Penney has hired Young & Rubicam as its new creative agency, as the retailer attempts a turnaround after the ouster of CEO Ron Johnson. The new agency selection might be attributable to past work with the brand by Y&R global chief creative Tony Granger, who oversaw J.C. Penney advertising at Saatchi & Saatchi and worked with former CEO Mike Ullman, who has returned to the role.

View Full Article in:

Adweek · Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Senior Sales Manager
OnProcess Technology
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC
Affiliate Solutions Consultant
Conversant
Santa Barbara, CA
Associate Director of Ad Operations
Opera Mediaworks
New York, NY