Mobile is taking a larger share of all online commerce

04/25/2013 | MediaPost Communications

Mobile commerce spending increased 20% year-on-year in the first quarter of 2013, making up 17.4% of all e-commerce, according to IBM’s Online Retail Index. Tablets accounted for much of the gain, with mobile traffic on the devices increasing 80% from a year earlier. "This trend reflects marketers' ability to create a positive customer experience for consumers shopping on their iPads and Kindles, by designing for the finger and making it easier for customers to browse via their mobile devices," the report notes.

View Full Article in:

MediaPost Communications

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY
Business Development Associate
inMarket Media LLC
Solutions Engineer
Portland, OR