Why marketing experts say Facebook Home is a big deal

04/25/2013 | Knowledge@Wharton

Facebook Home is a potential game changer, say Wharton School experts. The baked-in Facebook functionality on mobile devices will suit many users better than conventional applications do, they say, suggesting that the social network is finally getting the hang of mobile. "For Facebook, it's a brilliant move. The more time and attention [users spend] in Facebook's world, the better for the company," says Kendall Whitehouse of Knowledge@Wharton.

View Full Article in:


Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
Denver, CO
Director of Marketing - Denver
Denver, CO