Heineken looks to consolidate creative with another review

04/26/2011 | Adweek

Heineken USA, in its search for its seventh creative shop in nine years, reportedly will choose between two familiar entities: Publicis, New York, which had the account from 2003 to 2007, and Wieden + Kennedy, which repped the brand from 2008 to 2009; both brands also handle Heineken in markets outside the U.S. Heineken's most recent incumbent was Euro RSCG.

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