To get the word out, try a contest

04/29/2013 | B2C Marketing Insider

Contests based on user-submitted content can be a great way to build chatter online. Photo and video contests engage fans and encourage social sharing when users can post submissions on social-networking sites. Other types of contests, such as sweepstakes, can be designed so entrants automatically share the contest with their friends on Facebook when they sign up, according to this article.

View Full Article in:

B2C Marketing Insider

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
San Francisco, CA