Oreo campaign grabs top honor at Facebook awards

04/29/2013 | Adweek

Mondelez International's Oreo brand and agencies 360i and Draftfcb took home the Blue Award, the top honor at Facebook's second annual Studio Awards ceremony, for the cookie's "Daily Twist" campaign. The best-known image from the campaign, a rainbow-creme cookie celebrating gay pride, was "a brilliant piece of creative" that tapped into a key cultural trend, said Rob Feakins, an award judge and the chief creative officer at Publicis Kaplan Thaler.

View Full Article in:

Adweek

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY