How to capture better data about how job seekers see your firm

04/30/2012 | SmashFly Recruitment Marketing Technology Blog

To get the most from your recruitment efforts, measure the candidate experience using more than just surface metrics such as cost per hire, Chris Brablc writes. Data should be gathered about each stage of the recruiting process to find out where candidates may be losing interest. Also, collect qualitative data by asking candidates to fill out surveys, Brablc writes.

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