A-B InBev to intro new brews despite industrywide slump

04/30/2013 | Advertising Age (tiered subscription model)

Beer-industry observers are blaming everything from the weather to gas prices for a widespread slump in sales. Anheuser-Busch InBev's U.S. sales were down 4.1% and MillerCoors slipped 3.3% in the first quarter, although craft beers and liquor were up. Still, A-B InBev will forge ahead with plan to close price gaps in key markets and extend product lines with brews such as Bud Light Lime Straw-Ber-Rita.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director - Digital Ad Sales Systems
Discovery Communications
New York, NY
Director of Sales, East Coast
Product Marketing Consultant
Sand Cherry Associates
Philadelphia, PA
Coordinator, Mobile Marketing Center of Excellence
Interactive Advertising Bureau
New York, NY
Sales Manager
Multiple Locations, SL_Multiple Locations