Ben & Jerry's digital to be handled by 360i

04/30/2013 | Advertising Age (tiered subscription model)

Unilever's Ben & Jerry's ice cream brand has picked 360i as its new digital shop after a review, replacing Edelman, which will retain global digital duties. Ben & Jerry's digital marketing exec Mike Hayes said 360i, which was behind the Oreo tweet during the Super Bowl blackout in February, "had proven they are really at the forefront of a lot of things in the digital space, especially social media."

View Full Article in:

Advertising Age (tiered subscription model)

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director - Digital Ad Sales Systems
Discovery Communications
New York, NY
Director of Sales, East Coast
DeviantART
NY, NY
Product Marketing Consultant
Sand Cherry Associates
Philadelphia, PA
Coordinator, Mobile Marketing Center of Excellence
Interactive Advertising Bureau
New York, NY
Sales Manager
mGage
Multiple Locations, SL_Multiple Locations