Crystal Light adds e-commerce site

04/30/2013 | MediaPost Communications · BrandChannel.com

Kraft brand Crystal Light has launched an e-commerce site selling 20 varieties of Crystal Light from its Base, Energy, Mocktails and Pure lines, including some that are not available at retail locations. The site marks the national launch of the Pure line, made with Truvia and free of artificial flavors or preservatives.

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MediaPost Communications · BrandChannel.com

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