Windows Phone spot shows a wedding mobile-phone battle

04/30/2013 | Adweek

Microsoft's new spot for Windows Phone plays up the fanboy obsessions of Apple and Samsung users with a wedding ceremony that ends in a brawl between the two sides. The ad, created by Crispin Porter + Bogusky and directed by Roman Coppola, frames two caterers with Windows Phones calmly watching the fray. The tagline is "Don't fight. Switch."

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