Pinterest can be a powerful tool for small and medium-sized businesses, Karen Leland writes. Use individual Pinterest boards as product-specific online focus groups, as educational tools or as ways to publicize events or new products and services. "[Y]ou can rev up your audience's anticipation of a new product or service launch by dedicating a board to it," Leland writes.
Why SMBs should get creative with Pinterest
SmartBrief Job Listings for Retail
|Senior Marketing Manager - Media||
Shoe Carnival, Inc.
|DIRECTOR OF FINANCE||
|New York, New York|
|Sr. Financial Analyst||
|Customer Insights Manager||
|AAFES HQ, Dallas, Texas|