The Counter, the burger and the Me Generation

05/5/2013 | Los Angeles Times (tiered subscription model)

The Counter creator and owner Jeffrey Weinstein is a culinary school graduate who is largely credited with kicking off the current "better burger" trend. His chain of 38 eateries caters to everyone, he said, with long checklists that let each customer design their own burger. "This is the Me Generation, with their personalized phones and apps. Their food should be the same way, so they can come in a few times a week and not get bored."

View Full Article in:

Los Angeles Times (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Management Training Program
HIllstone Restaurant Group
Multiple Locations, SL_Multiple Locations
Culinary Arts Chef Instructor
The Culinary Institute of America