GE promotes tech-focused city tours on BuzzFeed

05/5/2013 | MediaPost Communications

General Electric is promoting via BuzzFeed a new mobile and desktop game called GE Wonderground, which allows for tech-focused tours of major American cities. BuzzFeed's executive vice president of video, Ze Frank, voices a clip touting Los Angeles' hidden gems, and GE-sponsored BuzzFeed articles include "10 Things You Probably Never Knew About New York City." The game promotes GE's broad "Imagination at Work" theme.

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