Casual chain TGI Friday's has launched a reinvention plan that hinges on trading kitschy decor and dining options for a sleeker feel aimed at appealing to young adults in search of a place to socialize. The 934-unit chain has seen international sales rise while revenue from its 565 U.S. locations has declined for six consecutive years, according to Technomic.
TGI Friday's aims to recapture the social crowd
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