Are you maximizing LinkedIn's potential?

05/7/2013 | Entrepreneur online

As you set up your business' profile on LinkedIn, make it as easy as possible for visitors to understand what your company does, Jason Fell writes. "The idea is to make it as quick and easy for customers to know -- right up front -- what you offer and why they should contact you," he writes. Fell provides nine other LinkedIn tips, which include showing off your products, participating in groups and getting your employees involved with the site.

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