Patagonia creates company to invest in green startups

05/7/2013 | Bloomberg Businessweek

Apparel company Patagonia is launching a venture fund to invest in companies that seek to make a positive impact in areas including clothing, water and waste. The goal is to do something meaningful with Patagonia's profits, says fund chief Rose Marcario. "It's lofty, but I think Patagonia is a very good example of how, when you do the right thing, it's also good for business," she says.

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