U.S. restaurant brands pitch to prospective UAE franchisees

05/7/2013 | FastCasual.com

Camille's Ice Cream Bars and Saladworks are among U.S. fast casual chains that recently pitched their concepts to prospective franchisees in Dubai, United Arab Emirates. The chains aim to expand in the Middle East where other concepts including Elevation Burger and Freshii are already finding success. "American brands enjoy a high degree of acceptance in the Middle East," Saladworks President Paul Steck said.

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