Danone overhauls brand for India's market

05/8/2013 | Pitch On Net (India)

Danone is hoping to boost its presence in the growing Indian market for yogurt with a rebranding campaign that focuses on natural ingredients. "Only good gets in" is the tagline for the new campaign, and along with the ad blitz, Danone is retooling its products to exclude artificial ingredients and preservatives.

View Full Article in:

Pitch On Net (India)

Published in Brief:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Staff Assistant, Food Trucks/Commissary Manager
University of Massachusetts Amherst
Amherst, MA
Retail Food Services Manager
University of Massachusetts Amherst
Amherst, MA
Executive Pastry Chef
Princeton University
Princeton, NJ