New HubSpot tools focus on the human side of social leads

05/8/2013 | HubSpot.com

HubSpot next month will roll out a suite of tools it's calling the Social Inbox that intends to steer social media marketing away from handles and toward the humans behind them. "With Social Inbox, HubSpot takes your contacts database of leads, opportunities, and customers, and merges it with your social media interactions. So when you get a tweet from someone, you know if they are a customer or a lead. And when you know who someone is, you can treat them the way you should be treating them," Mike Volpe writes.

View Full Article in:

HubSpot.com

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO
Director of Marketing - Denver
zvelo
Denver, CO
Instructor, eMarketing
UNIVERSITY OF VIRGINIA
Charlottesville, VA