Analyst: CFO appointment reflects Microsoft's strategic vision

Not only has Microsoft broken a gender barrier in naming a woman to the role of chief financial officer for the first time, but tapping Amy Hood reflects the vendor's quest to successfully transition from PC-software-maker to an enterprise and mobile-computing solutions provider, industry watchers say. "The question, in our view, is whether Ms. Hood can refocus investors on the enterprise business and frame the risk associated with the consumer business so that the narrative moves away from a PC story over the next few years," Evercore's Kirk Materne said. At Microsoft since 2002, Hood previously was CFO of the company's business division.

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