Covino: New ad formats may turn Facebook into MySpace

05/15/2013 | VentureBeat

Facebook's new auto-playing video-ad units will clutter the website and make for a worse user experience, says CreativeSignals CEO Eric Covino. That could be a sign that Facebook is heading down the same slippery slope that derailed MySpace, Covino says. "Facebook won the MySpace battle because of better and more immediate interaction with people. The more they get away from that, the bigger the concern,” he says.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
Denver, CO
Director of Marketing - Denver
Denver, CO
Instructor, eMarketing
Charlottesville, VA