Silverpop's Email Insights features Litmus tests

05/15/2013 | DestinationCRM.com

Silverpop's new Email Insights application features integration with Litmus analytics so marketers can preview e-mail performance over multiple channels and devices, even determining the recipient's preference. "It also enables marketers to automatically segment their lists based on crucial device-specific behavior, ensuring that e-mails render properly across all channels," says Adam Steinberg, Silverpop's director of emerging apps.

View Full Article in:

DestinationCRM.com

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA