Twitter blocks third-party ads

05/25/2010 | Advertising Age (tiered subscription model)

Twitter will no longer permit third-party applications to inject ads into users' streams, a move that will likely lead several Twitter development and marketing companies to shut down. The network says the decision is intended to fence off in-stream advertising for Twitter's own Promoted Tweets service; still, some observers say the sudden decision was unfair on longtime Twitter developers. "This just undercuts & destroys them," writes one analyst.

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Advertising Age (tiered subscription model) · Mashable

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