Google's digital wallet has high-profile partners

05/26/2011 | Advertising Age (tiered subscription model)

Google has unwrapped a long-awaited mobile-payment plan. Partnerships with MasterCard Worldwide and Citigroup, as well as high-profile merchants including Macy's and Subway, might mean the system will enjoy faster adoption when it officially launches this summer for Android users. The system will allow consumers to pay, earn loyalty points and use coupons by swiping their phones.

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Advertising Age (tiered subscription model)

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