For Publicis CEO, being "the best" trumps being biggest

Despite a recent acquisitions-spree that included a large Chinese marketing agency and Belgium's biggest independent shop, Publicis CEO Maurice Levy says size doesn't matter so much as the quality of the work. "I have always looked at size as a ticket of entry," he said. "We need global reach. We need to be in the top tier to be in the game. But the biggest? No. Just the best."

View Full Article in:

Independent (London) (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Senior Sales Manager
OnProcess Technology
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC
Affiliate Solutions Consultant
Conversant
Santa Barbara, CA
Associate Director of Ad Operations
Opera Mediaworks
New York, NY