Job-seeking site Monster is using the #FindBetter hashtag to persuade its users to help one another find employment by discussing opportunities and job-hunt strategies on Facebook and Twitter. To encourage social chatter, Monster highlights the best user-generated content in a regular newsletter. "The brands' fans were so delighted to be featured that they shared it with all of their friends, too," notes Andy Sernovitz.
3 ways Monster gets people talking with social media
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