On the heels of its $1.1 billion acquisition by Yahoo, Tumblr has introduced Sponsored Web Posts, which will be identified as ads and integrated into users' desktop streams. The new ads, the plans for which were set in motion prior to Yahoo's acquisition, are similar to the mobile in-stream ad format introduced last month.
Tumblr adds Sponsored Web Posts for desktop users
SmartBrief Job Listings for Media
|Marketing Director, Mobile||
NXP Semiconductors N.V.
|San Jose, CA|
|Director of Digital Media and Marketing||
|Director, Digital Research (Burbank or New York)||
Warner Bros. Entertainment Inc.
|Data Entry and Integrity Coordinator||
Interactive Advertising Bureau
|New York, NY|
|Director of Business Development - Denver/New York||