Home Depot builds public rapport through Facebook

06/7/2011 | ERE.net

Home Depot's use of Facebook as a recruiting and branding tool offers an inside look at how the company is improving communication with employees and job candidates, Todd Raphael writes. For example, the company's careers page engages users with games, and queries from applicants or workers are answered within 24 hours. The site has about 16,000 fans, the company says.

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