Column: Rental-car firms follow airlines' lead on fees

06/9/2010 | USA Today

Columnist Bill McGee says that while airlines have raised billions of dollars from ancillary fees in recent years, rental-car companies also have been charging their customers a range of fees, albeit more quietly. Avis, for example, has reported a 12% increase in domestic ancillary revenues. It's becoming increasingly difficult for travelers to determine the total rate of a rental car and the trend is expected to continue.

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