Ultimate fighters tweeting about their beatings

06/9/2010 | Mashable

Ultimate Fighting Championship is the fastest-growing sports franchise in the world, and CEO Dana White credits the brand's strong social-media presence with building its fan base in the absence of traditional media coverage. White tells all his fighters to tweet, runs live-tweet commentary during each fight, stages regular real-life meet-ups and arranges for fighters to attend intensive social-media boot camps.

View Full Article in:

Mashable

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior SEO Strategist
iCrossing, Inc.
New York, NY
Solutions Engineer
http://urbanairship.com
Portland, OR
Business Development Associate
inMarket Media LLC
CA
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Manager, Sales Marketing- Gaming & Entertainment
Pandora Media, Inc.
Oakland, CA