Trigger, event-based e-mails can boost conversions

06/10/2008 | Multichannel Merchant

Event-based e-mail marketing can be a powerful tool because it empowers the consumer to choose appropriate messaging, according to one writer. Trigger e-mails to consider include welcome e-mails to registered visitors or first-time customers, and reactivation e-mails to dormant customers.

View Full Article in:

Multichannel Merchant

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Store Operations Manager - Little Rock
The Container Store
Little Rock, Arkansas
Merchandise Coordinator
Tractor Supply Company
Brentwood, Tennessee
Category Manager Beer
Walgreens
Northbrook, Illinois
Master Data Product Specialist
Tractor Supply Company
Brentwood, Tennessee
Shopper Marketing Manager
Mars Petcare
Franklin, Tennessee