Some broadcast networks struggle amid "lackluster" upfronts

06/12/2013 | Wall Street Journal, The

The Fox network is expected to take in 10% less ad revenue, CBS' ad volume is flat, and only NBC is up in prices and overall dollars after this year's upfront deals. UBS analyst John Janedis said the upfronts have been "a bit lackluster. If broadcast ratings don't improve we are likely in for more of this moving forward."

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Wall Street Journal, The

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