How "Mad Men" and Peyton Manning reunited Nationwide with Ogilvy

06/12/2014 | New York Times (tiered subscription model), The

Nationwide looked back into its history for a special "Mad Men" spot this past year, and that led to a series of talks between Chief Marketing Officer Matthew Jauchius and executives at Ogilvy & Mather, which worked with Nationwide for nearly three decades, ending in 1991. As a result of those talks, Ogilvy & Mather has been added to Nationwide's roster and will work on a campaign related to Nationwide's marketing deal with NFL quarterback Peyton Manning.

View Full Article in:

New York Times (tiered subscription model), The

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY