Consistency across devices is key, says BuzzFeed exec

06/13/2013 | Mobile Marketer

BuzzFeed is looking to achieve equally compelling results on all devices, noting that consumers expect a consistent experience regardless of how they access a site. "I don’t think the consumer says, 'Well I’m going to consume a piece of content, so let me go get my mobile because it’s going to be better here or on the desktop.' It’s mobile-first, but we’re completely agnostic and seamless on a phone and whatever else," said Jonathan Perelman, vice president of agency strategy and industry development at BuzzFeed.

View Full Article in:

Mobile Marketer

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Manager, Sales Marketing- Gaming & Entertainment
Pandora Media, Inc.
Oakland, CA
Manager, Sales Marketing- Healthcare
Pandora Media, Inc.
Oakland, CA
Sales Marketing, Project Manager
Pandora Media, Inc.
Oakland, CA