Brokers raise pay for advisers creating financial plans

06/17/2013 | Wall Street Journal, The

Major brokerages are significantly increasing what they pay advisers for drafting financial plans for their clients. The plans themselves aren't big money-makers. However, the brokerages have found that customers with a financial plan drafted by one of their advisers are less likely to move to competitors than clients without a plan.

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Wall Street Journal, The

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