Survey: European users annoyed by digital ads

06/17/2013 | CampaignLive.co.uk (U.K.)

About 62% of consumers polled by Adobe in the U.K., France and Germany find digital ads annoying and 45% say the ads are invasive. An overwhelming majority prefer funny ads to sexy ads, and more than three-quarters are put off by targeted ads based on online activity.

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CampaignLive.co.uk (U.K.)

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