Poker tournament helps club bring in younger members

06/18/2013 | ClubAndResortBusiness.com

The Sailfish Point Golf Club in Stuart, Fla., recently hosted a Texas Hold 'Em tournament to attract more young adults at the club -- an event so successful the club added three more tournaments to its social calendar. “This group is going to be the next generation of members at the club,” says Darren Thorson, restaurant manager. “They’ll remember our club as the place they enjoyed when they were on break from school or visiting. And, when they get to be a certain age, they’ll come down here to become members too.”

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