360i enlists mom bloggers for Alamo campaign

06/23/2013 | Adweek

Alamo Rent A Car's digital agency 360i will work with eight mom bloggers to increase awareness of the car rental company's mobile games, which are aimed at family road trips. 360i will get these bloggers to write and tweet about the games through Sept. 16, in conjunction with Promoted Tweets and Facebook ads from Alamo.

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