Bizo finances debt to lend itself investment options

06/25/2013 | Advertising Age (tiered subscription model)

Business-to-business ad network Bizo is financing debt for a rainy-day fund as it heads toward profitability. The company works with such advertisers as General Motors, AT&T and American Express, reaching 90% of the business community, according to Bizo CEO Russell Glass. The $12.5 million from City National Bank gives the company "option value. If we want to make an acquisition or decide to invest heavily in something ahead of the curve, we can," Glass says.

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