DIRECTV's lovable troll pitches for DVR service in new ad

06/25/2013 | Adweek

DIRECTV is producing a series of TV and online ads for a campaign aimed at promoting subscribers' ability to record programming and view it on other devices at no extra charge. This article reviews one of the spots, in which a troll accidentally creates mischief on an errand while he's watching DIRECTV on a tablet.

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