Marsh taps Price Chopper exec for marketing, merchandise leadership

06/29/2011 | Progressive Grocer

David Siegel, a 30-year grocery industry veteran who held several leadership positions at Price Chopper Supermarkets, joined Marsh Supermarkets as senior vice president of merchandising and marketing strategic initiatives. "In today's dynamic marketplace, it is more important than ever to continuously align our merchandising, marketing and corporate-brand promotion with consumer preferences and trends," said Joe Kelley, Marsh's chairman, CEO and president.

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