Quality, easy-to-find content is king for B2B audiences

07/1/2013 | SearchEngineWatch.com

Overly promotional content, uninformed content and content that is difficult to download are the top marketing-content complaints from business-to-business decision-makers, according to a survey from the CMO Council and Netline. Keyword traffic reports can help determine what content is performing well with audiences and can be used to develop a more efficient marketing strategy, Derek Edmond writes.

View Full Article in:

SearchEngineWatch.com

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Vice President, Public Relations
iCrossing, Inc.
San Francisco, CA
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO