Study: Amazon's move into B2B is paying off

07/3/2013 | Industrial Distribution online

Amazon's B2B entry, AmazonSupply.com, is gaining favor with large industrial buyers, according to a survey of executives whose budgets exceed $100,000 per year. "A remarkable 45 percent of the buyers said they had purchased products from AmazonSupply.com in the past year and 25 percent have bought products from the site frequently," writes Jack Keough, citing the Acquity Group survey.

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