J&J CMO reveals thinking about new media strategy

07/16/2007 | Adweek

Johnson & Johnson CMO Kimberly Kadlec, having just completed the marketer's $3 billion global media review, talks to Adweek about her new communications planning-centric media strategy and her decision to hand off a big chunk of business to independent shop Naked.

View Full Article in:

Adweek

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Affiliate Solutions Consultant
Conversant
Santa Barbara, CA
Yield Manager
Mashable
New York, NY