Use a tagline to set your business apart

07/18/2010 | Houston Chronicle (tiered subscription model)

A good tagline should "give customers a reason to choose you" by communicating what makes you special, according to small-business columnist Jacqueline Taylor. Rhythm, alliteration, cleverness and clarity are all important, but it's constant repetition that will build your brand, she writes.

View Full Article in:

Houston Chronicle (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Business

Job Title Company Location
Vice President, HEDIS & Performance Outcomes
CareSource
Dayton, OH