Mobext extends co-funding program across Asia as mobile marketing soars

07/21/2013 | Digital Market Asia

Mobext is now offering its ATOM Fund co-investment program for first-time mobile advertisers across Asia after an experimental run in the Philippines. "ATOM Fund has had a positive impact on Philippine advertisers, especially in overcoming analysis paralysis when it comes to investing in mobile," said Arthur Policarpio, head of Mobext Asia-Pacific.

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