NBCU has ad prices in mind with new exchange

07/22/2011 | MediaPost Communications

NBC Universal is launching its own ad exchange that will allow marketers to select premium display ads for NBCU's digital ad network. NBCU says it hopes having its own exchange will improve pricing, as some third-party ad exchanges have been blamed for drops in ad rates, according to this article.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Manager, Sales Marketing- Gaming & Entertainment
Pandora Media, Inc.
Oakland, CA
Manager, Sales Marketing- Healthcare
Pandora Media, Inc.
Oakland, CA
Sales Marketing, Project Manager
Pandora Media, Inc.
Oakland, CA
Senior SEO Strategist
iCrossing, Inc.
New York, NY