Why doctors need social media

07/22/2013 | American Medical News (free content)

Doctors who are unwilling to use social media miss the opportunity to respond to negative feedback, correct medical misinformation and more, according to experts. Accenture's Frances Dare suggests physicians consider establishing a practice blog and using Twitter to share general practice information and health reminders. According to PricewaterhouseCoopers, nearly 25% of patients said in 2012 that social media play a role in their management of their health care.

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American Medical News (free content)

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